ANDREW Shusterman
Creative direction • Content production • Social strategy
Hey there, I’m Andrew
I have nearly 20 years of experience helping brands grow their online presence and reach new audiences through organic and paid social media strategies, content creation, and influencer marketing.
Let me take your business to the next level with my creative direction.
With my expertise and work ethic I have established myself as a trusted partner for some of the most recognizable names across industry in action sports, fashion, tech and beyond.
¡Hablo espanol!
Client success stories
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Client success stories +
Rapid YouTube Growth For Maria Shriver
I secured her channel verification (checkmark) and grew the account from 19K subscribers to 69K subscribers in less than one year
The videos I edited and posted during this period received a total of 28.6M views 🚀
AR Activation with Shonduras x Tillys
I spearheaded this campaign, which involved all of Tillys' 221 nationwide stores
Resulted in 25% boost of in-store traffic during the event, a 30% increase in e-commerce sales, and a 99.6% opt-in rate for push notifications and location tracking on the Tillys app
SKF IG Reaches 100K Followers
I took over SKF's Instagram page when it had under 800 followers and my strategy resulted in growth of over 100K followers and counting
Several videos I created amassed over 10 million views each with some videos reposted by large accounts, like ESPN Sports Center, Barstool Sports, X Games, MTV's Ridiculousness and House of Highlights 📈
Dew tour Youtube short reaches 89M views
Video of adaptive skateboarder Justin Bishop posted as part of a large event marketing campaign went viral and was reposted by hundreds of accounts across all major social media platforms 👀
CBS News found my video and picked up the story, creating a segment for their program “The Uplift,” which is watched by millions of viewers
My specialties
• Rapid Social Media Growth: Creating marketing campaigns and producing social media content, with history of viral videos and results like increasing YouTube subscribers by 50K in under one year and amassing over 100K TikTok followers within a five month period
• Collaborative Leadership: Working collaboratively with executives and key stakeholders to help reach organizational sales goals by increasing target audience and championing brand identity
• Global Strategy: Leading strategies across Europe, the U.S., Japan, Korea, and Brazil, creating culturally tailored content and collaborating with teams to effectively engage diverse target audiences and drive brand expansion and reach
Walking the Talk
I test ideas and prove my methods with my own successful social media channels